Glossary
LLM SEO
LLM SEO is the practice of making a brand retrievable, quotable and recommendable inside large language model answers. LLM SEO, LLMO and generative engine optimization are different names for the same work; the vocabulary varies by vendor, the underlying activity — content, entity and citation engineering — does not. See how optimizing for AI answers works.
Ranking is no longer enough
You need to be cited, mentioned, and recommended.
Being cited, mentioned, and recommended are three different outcomes, and most brands only ever achieve the first one. Ranking is no longer enough because AI engines answer buyers directly and name only a short list of vendors as the recommendation — everyone else is cited in passing, if at all. Get a free AI Visibility Report to see exactly where your brand appears today across ChatGPT, Google AI Overviews, Gemini, Perplexity, and Copilot, where competitors are winning the recommendation instead, and what's keeping you from moving up the shortlist.