Services
AI SEO Agency Services
Visibility Partners is an independent B2B AI Search Optimization agency that measures whether AI engines cite and recommend brands, then closes the gap. We work with B2B SaaS, cybersecurity, fintech, insurance, professional services and enterprise technology companies whose buyers now research through ChatGPT, Google AI Overviews, Perplexity, Gemini and Copilot.
The six core services
| Service | What it is | Problem it solves | What you get | Who it's for |
|---|---|---|---|---|
| Generative Engine Optimization | Content, entity and citation work aimed at generated answers. | AI engines synthesise an answer about your category without you in it. | Prompt universe, retrieval-ready content system, citation acquisition, monthly scorecard. | Brands whose buyers research through ChatGPT, Gemini and Perplexity. |
| Answer Engine Optimization | Structuring answers so engines can lift them directly. | Your pages hold the answer but engines quote a competitor instead. | Answer-block content architecture, schema, question coverage mapping. | Teams with strong content that is not being extracted. |
| AI Visibility Audit | A one-off baseline of how every major engine treats your brand. | No one internally can say whether AI recommends you or ignores you. | Prompt-by-prompt coverage scoring, competitor benchmark, prioritised 90-day roadmap. | Anyone starting an AI search program. |
| AI Visibility Monitoring | Recurring re-runs of your locked prompt set across engines. | Visibility shifts every time a model or index updates and nobody notices. | Monthly measurement, competitor tracking, movement analysis and reporting. | Teams that need to report AI visibility as a tracked metric. |
| Technical SEO | Architecture, crawling, indexation, Core Web Vitals and structured data. | Crawlers and AI retrievers cannot reliably access or parse your site. | Technical audit, fix roadmap, schema implementation, performance work. | Sites where retrieval fails before content quality matters. |
| Digital PR | Earned media and placements on the sources engines already trust. | Engines cite third-party sources about your category, and you are not in them. | Target source list, campaign execution, earned coverage and brand mentions. | Brands under-cited on the domains that shape AI answers. |
Paid AI advertising services
Alongside the organic work above, we plan, build and measure paid campaigns across ChatGPT, AI-powered search and emerging AI platforms.
| Service | What it is | Problem it solves | What you get | Who it's for |
|---|---|---|---|---|
| AI Advertising | Paid visibility across ChatGPT, AI-powered search and emerging AI platforms. | Organic AI visibility takes time; competitors can buy presence in AI-assisted discovery now. | Platform plan, campaign build, intent research, creative, measurement and strategy. | Brands that want paid reach in AI-assisted buying journeys. |
| ChatGPT Ads | Campaign planning and management for advertising in ChatGPT environments. | Buyers describe problems and compare options inside ChatGPT while your brand is absent. | Campaign structure, targeting, creative and reporting for ChatGPT ad placements. | Brands ready to test paid presence where conversational research happens. |
| AI Search Advertising | Paid search adapted for AI-powered search experiences from Google and Microsoft. | Discovery is shifting from lists of links to summarized answers, and old campaigns miss it. | Restructured paid search programs matched to AI-assisted search behavior. | Teams with existing paid search programs that need to evolve. |
| AI Intent Research | Research into the conversational patterns that precede a buying decision. | Keyword lists miss how buyers actually phrase problems to AI assistants. | An intent map of conversational queries, grouped by decision stage. | Teams planning campaigns around how buyers really ask. |
| AI Advertising Creative | Headlines, descriptions, offers and landing pages built for AI-assisted buyers. | Visitors arriving from AI sessions have already compared options; generic creative restarts the pitch. | Creative and landing pages matched to the decision stage each placement reaches. | Campaigns whose messaging does not match AI-assisted buyer context. |
| AI Advertising Measurement | Connecting impressions and clicks through to qualified leads, customers and revenue. | Clicks get reported while the business outcome stays invisible. | Measurement from impression to revenue, broken out by platform, campaign and intent stage. | Teams that must justify AI advertising spend with business results. |
| AI Advertising Strategy | Deciding where paid AI investment is justified and where to wait. | Some platforms have live ad products, some are testing, many have none — budgets get scattered. | A platform-by-platform investment plan with clear prepare-versus-invest calls. | Leadership teams allocating budget across a fast-changing landscape. |
How the services combine into an engagement
No service runs on its own. Every engagement follows the same five stages — Discover, Map, Optimize, Build Authority, Measure — and the services above are how those stages get executed. Discovery and mapping come from an AI Visibility Audit; optimisation runs through GEO, AEO and technical SEO; authority comes from digital PR; and measurement continues through monitoring. Read the full methodology or see how each engine differs.
Scope and how to choose
Ranking is no longer enough
You need to be cited, mentioned, and recommended.
Being cited, mentioned, and recommended are three different outcomes, and most brands only ever achieve the first one. Ranking is no longer enough because AI engines answer buyers directly and name only a short list of vendors as the recommendation — everyone else is cited in passing, if at all. Get a free AI Visibility Report to see exactly where your brand appears today across ChatGPT, Google AI Overviews, Gemini, Perplexity, and Copilot, where competitors are winning the recommendation instead, and what's keeping you from moving up the shortlist.