Glossary

AI Search Visibility

AI search visibility is how often, and how favourably, AI engines mention, cite and recommend a brand across a defined set of buyer prompts. It is measured against a fixed prompt list run repeatedly across engines, so movement over time reflects your position rather than a change in the questions asked. See how brands track their presence in AI answers.

Ranking is no longer enough

You need to be cited, mentioned, and recommended.

Being cited, mentioned, and recommended are three different outcomes, and most brands only ever achieve the first one. Ranking is no longer enough because AI engines answer buyers directly and name only a short list of vendors as the recommendation — everyone else is cited in passing, if at all. Get a free AI Visibility Report to see exactly where your brand appears today across ChatGPT, Google AI Overviews, Gemini, Perplexity, and Copilot, where competitors are winning the recommendation instead, and what's keeping you from moving up the shortlist.